Sunday 7 November 2021

Architecture: but make it fashion

Reebok have collaborated with Eames on a pioneering design that allows a look at how architecture and fashion can cross over with perfect harmony.

A shoe designed to celebrate the work of Charles and Ray Eames this Club C collection showcases designs that are inspired by the Eames House. 
 

PURPOSEFUL DESIGN

"The iconic Eames Office design house takes on the Club C in a first-ever collaboration rooted in functional versatility, effortless adaptability and unpretentious design."

Club C is a super limited run of shoes that Reebok offer to collectors and friends and family. However this particular style has been done for employees of the Eames brand...now that is rare! 

The shoe display the colours of the Eames House, with the multi-colour Eames logo while the insoles feature Charles and Ray’s signatures. The shoes are boxed in a Eames design that represents the house façade and is a work of art in itself. 

Don't worry: there are a slightly different pair that Reebok are retailing from their own website that still capture the Eames look and feel. 


With this crossover from the architecture world into fashion, it will be interesting to see if other brands follow suit and we will start to see Verner Panton x Nike or Arne Jacobson x Puma. Now that would be exciting! 

You can purchase your Reebok x Eames Collection here.

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